Home - RF Thunder India

ABOUT US

RF Thunder India, launched in 2021, is an insights-based communication consultancy that brings together ‘The Science & Art of Engagement’. With operations across Delhi, Mumbai, Chennai, Hyderabad & Bengaluru, the firm integrates design, digital, and advocacy services to drive meaningful engagements. We harness the power of the visual narrative - words and ideas presented to motivate, sell, inspire, engage, and lead. Ruder Finn Thunder, India is a wholly owned subsidiary of the Ruder Finn Group, one of the world’s largest independent, privately held agencies, headquartered in the US.

We offer strategic counsel and executional capabilities to help you achieve your objectives.

Corporate Reputation
Management

At RF Thunder, our curious counsellors seek to learn about you, your ambitions and help align actions to communication strategies that help you engage your reputational eco-system more effectively, to positively shape your reputation.

Strategy development
C-Suite positioning
Intellectual Leadership
Market Leadership
People Leadership
Community Leadership
Executive workshops

Crisis and Issues
Management

At RF Thunder, we believe the best preparedness for a crisis is developing a reputation program that positively builds the equity of the brand in peacetime, with stakeholders.

Crisis preparedness planning
Crisis and issues management

Government Affairs &
Public Policy

Knowing how to effectively navigate India’s complex political, legal, policy and regulatory landscape and how to communicate is what we do best.

Government Affairs
Public Policy

Brand
Consulting

Identity matters and we help you transform. Using data and insights, we craft your story into the brand, its identity and narrative, helping you stand out and be noticed, by marketing your organizations performance and culture in an authentic and purposeful manner.

Brand Creation
Brand Execution

Digital and Social Media
Marketing

In this ever-scrolling lifecycle of the consumer, we at RF Thunder are strategists, designers, and consultants. We embrace people–first (social) and are designed to deliver digital experiences (creative, UI/UX) which bring the consumer close (Data & Analytics) – to us and to your products.

Social, Content and ORM
Web/App development and management
Voice marketing
Paid marketing
Search Engine Optimization
Analytics
Content
Technology Development
Influencer marketing

It’s our overall proposition to bring together ‘The science and art of engagement’ for our clients.

Insights

● Qualitative Research
● Quantitative Research
● Desktop Research
● Deep analytics
● Stakeholder
Segmentation

Ideate

● Campaign Strategy
● Creative Ideation
● Narrative Development
● Reputation Ecosystem
● Execution Frameworks

Implement

● SEO & SEM
● PESO Storytelling
● Stakeholder outreach
● Engagement
● Advocacy
● Design & Graphics

Impact

● Campaign Output
● Business impact
● Performance
● Delivery
● Engagement
● Conversions

Innovators: Challenge the status-quo, think different, be curious – it’s not necessary to do different things always, but find ways to do the same things differently and better.
Collaborators: Power lies in the collective wisdom, teamwork, being compassionate – all in a supportive atmosphere of creativity, trust, loyalty, engagement and spirit.
Implementors: being curious - hungry to learn, where the insight is more pertinent than the data itself, anticipating change and always in the pursuit of excellence - if you can visualize the path, we help in making it your reality.